Customer Acquisition Cost: The One Metric That Can Determine Your Company’s Fate

Editorial Team Finance

.Customer acquisition cost (CAC) is a metric that has been growing in use, along with the emergence of Internet companies and web-based advertising campaigns that can be tracked. Traditionally, a company had to engage in shotgun style advertising and find methods to track consumers through the decision-making process. Today, many web-based companies can engage in highly targeted campaigns and track …

10 Tips for Growing Your Business with Technology and Talent

Annie Pilon Finance Leave a Comment

Small business owners wear so many hats. So it’s essential to use tools and resources to help you streamline and increase efficiency. And you’ll need marketing platforms to productivity tools to help. Make growing your small business toolkit an ongoing process. Check out these thoughts and tips from members of the online small business community. Grow Your Presence on Twitter …

Cyber Attacks Cost Small Businesses $53,987 on Average, Survey Claims

Michael Guta Finance Leave a Comment

Cybersecurity remains one of the most challenging issues for small business owners. And the problem leads small business owners to seek out managed service providers to present them with solutions. But a new report from Continuum says the state of cybersecurity among small businesses in 2019 still needs to improve. The data suggests great opportunities for service providers who offer …

25 Hobbies You Can Transform into a Small Business

Gabrielle Pickard-Whitehead Finance Leave a Comment

We all have little hobbies and interests that we like to spend quality time with, but many people don’t realize how much money there is to be made from these passions of ours. With a little research and investment, it really is possible to turn these 25 hobbies into lucrative businesses. Hobbies that Make Money Pet Sitting and Dog Walking …

STARTUP STATISTICS – The Numbers You Need to Know

Matt Mansfield Finance Leave a Comment

Each year, thousands of ambitious entrepreneurs start new businesses. These entrepreneurs feel bright and full of hope. And plenty of small business statistics show that by the end of four years more than half of them will be gone. Small business failure rate aside, many small businesses make it past that critical period and thrive. How many make it and …

Motivate your Sales Team with these 30 Contests

Nextiva Finance Leave a Comment

Brilliant sales contest ideas can motivate your sales team to reach unprecedented heights. Sales competitions tap into core aspects of human psychology, unearthing new levels of drive, focus, and energy in your sales reps. The virtues of healthy competition are well-documented. According to Psychology Today, “good competitiveness is the drive to accomplish a goal, bring out the best in individuals, [and] …

The Entrepreneur’s Guide to Small Business Finance

Altaira Northe Finance Leave a Comment

There’s a familiar saying: “Give a man a fish, and he’ll eat for a day. Teach a man to fish, and you’ll feed him for a lifetime.” But what if that man doesn’t know what to do with the fish once he catches it? When you understand how small-business finances works, you’ll know what to do with “the fish”—in other …

Working in digital at Companies House

Ross Maude Finance Leave a Comment

People outside of the business of forming and managing companies might not be fully aware of Companies House in detail, but we have a really critical role in driving confidence in UK business. We do this by making sure that all registered businesses are in compliance with UK law. Is the company properly formed? Are there appointed directors who have …

IS HARD WORK AND HUSTLE THE SECRET?

Karl Morley Finance

Should you work harder?  Is hard work the key?  Is hustle the key?  I hear a lot of different opinions.  I just wanna say this.  I feel like I live in a world that’s the exact opposite.  I feel like I live in a world where millions, tens of millions, hundreds of millions, even billions of people are working their …

How To Create Free Articles, Reports, And Blog Posts That SELL!

Karl Morley Finance

Before I show you how to sell with your content, let’s do something your competition is ignoring.Let me show you how to write so your content gets … Devoured by Your Readers! Check out this page for example. Ignore the actual content for a minute and notice how it “feels” to your eyes. As you can see, it’s easy to …