Active Campaign is like email marketing on steroids. This intuitive cloud-based software enables TOBIE to leverage the immense power of marketing automation. Furthermore whilst at the same time taking full advantage of powerful features such as tagging, lead scoring and user segmentation. Active Campaigns’ drag and drop function makes it super easy for us to get the right message to the right people at the right time.
For any up-and-coming online business owner serious about using marketing automation to promote their business. Or product and services – “entry level” products like Aweber simply wont deliver. Active Campaign gives you the powerful features of more expensive solutions like Infusionsoft or Ontraport but at the cost of something like Mailchimp.
Marketing Automation Thats Scaleable
What ever the size of your contact list Active campaign has the automation marketing solution for you. Starting with less than 500 contacts no problem and as your database scales up you scale up your package. Easily integrated and has all the functions a small business would need on the “Lite” package. However if you need to step it up a gear then the “Plus” package could be for you and your business.
Not only does the plus have the drag and drop email designer it also comes with a sales automation. Also you have a built in CRM keeping you bang up to date with your leads and at what stage in the process they are. In-depth reporting with multiple users and autoresponders Active Campaign has it all. The perfect marketing automation from bloggers, life coach, agencies up to large Saas and corporations .
What Is Active Campaign?
Active Campaign is an email marketing platform that helps you automatize a big part of your campaigns and strategies. It can help your business engage with your subscribers and gather insights on their behaviors.
The software’s campaign management tools allow you to save time and be efficient by targeting specific audience segments and delivering custom messages to them. Simply put: this is a tool that helps you build your list, but also gather insights and monitor its progress.